Current monthly revenue
$3,675MRR calculator
About this toolModel recurring revenue without the spreadsheet mess.
Use a small set of inputs to pressure-test pricing, retention, costs, and customer growth.
Built for subscription products, retainers, memberships, and other recurring revenue models.
Monthly profit
$2,475Estimated customer value
$88224-month projected revenue
$80,689Inputs
Your starting numbers
Forecast length
This forecast assumes 6.0 new customers each month,4.0% monthly customer loss, and an average customer lifespan of 18 months.
Method
How the numbers are calculated
Current Monthly Revenue
$3,675 = 75.0 customers × $49 monthly price
Current Profit
$2,475 = $3,675 monthly revenue − $1,200 monthly costs
Estimated Customer Value
$882 = $49 monthly price × 18.0 average months
Retention Estimate
Monthly retention after customer loss is 96.0%. Retention based on average customer lifespan is 94.4%. The model uses a combined retention rate of 90.7%.
Forecast Formula
After month 1, projected customers are calculated like this:
next customers = previous customers × combined retention + new customersWith your current numbers, that becomes:
next customers = previous customers × 0.9067 + 6.0Projected Monthly Revenue
Each month’s revenue is:
projected monthly revenue = projected customers × monthly priceTotal Revenue
Total revenue is the running sum of each month’s projected revenue across the selected 24-month period.
Projected Profit
Each month’s profit is:
monthly profit = projected monthly revenue − monthly costsWhat The Chart Shows
The dark line shows projected monthly revenue, the teal line shows total revenue over time, and the dashed gold line marks your fixed monthly cost level. Hover over the chart to see the numbers for a specific month.